This D2C brand began as a reaction to disposable furniture and prides itself on selling “furniture for keeping”: no unnecessary elements, modular, adaptable, long-lived, and sustainable.
Increase overall ROAS while meeting revenue targets, and shift sales towards higher margin product categories.
STAPHAUS came on board to increase marketing efficiency by restructuring campaigns across SEM and Social channels, developing new creative, and helping roll out seasonal promotions.
We used data-driven decision-making to prioritize certain product categories, campaign formats and budget allocation on paid digital channels. Our team worked very closely with the brand to develop multiple creative iterations that nimbly responded to performance results and sustained the company’s image.
